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Columbia College Chicago

CRASH THE SUPER BOWL

F&V adjunct faculty member Sandeep Sharma's two commercials are finalists in the Doritos Crash the Super Bowl grand prize-career opportunity to work with action film director and producer Michael Bay on the next installment of Transformers.

Crash the Super Bowl contest invites consumers to create ads for the Doritos brand with two finalist consumer-created spots ultimately airing during the Super Bowl broadcast. One of those ads will be selected by America's votes, the other by the Doritos brand team.

The finalist whose ad scores highest on the USA TODAY Ad Meter rankings will be awarded the grand prize-career opportunity working with Michael Bay on the next installment of the Transformers movie franchise, along with a shot at a $1 million bonus. Five finalist ads will be announced in January 2013. It will be up to fans to vote for their favorite consumer-created ad. Each of the five finalists will win $25,000 and a trip to New Orleans to attend Super Bowl XLVII in a private luxury suite at the game, where they will tune in to learn for the first time which consumer ads will compete for the top spot in the USA TODAY Ad Meter before a worldwide audience.

Vote for Sharma's two commercials:

Julia starring Julia Sobaski ('98) and Jakub Haczkiewicz
Sound Design by Adrian Anguiano (BA '07)
Color by Aaron Trager
 
Office Break starring Jakub Haczkiewicz and Monika Luterek
Sound Design by Adrian Anguiano (BA '07)
Color by Aaron Trager
Production Design by Jennifer Marker